General Writing

Tips For Gaining New Followers on Your Blog

If bloggers all share one common conceit, it’s that we’re hungry for followers. We like the idea that people are reading what we post on the Internet, and we’re always looking for ways to make sure that plenty of people discover our work and that they keep coming back. And while there’s no correlation between the number of followers and book sales (I wish there was, though), having followers can lead to some book sales on occasion.

Here are some tips I’ve found useful at one time or another for gaining followers on my own personal blog. Now, there’s no guarantee that any of these tips will be helpful for your blog. At best, a combination of these might be helpful, but that’s for you to find out. Like any technique in this business we try to increase sales and readers, it’s all trial, error, and learning from the past so we can learn from the future.

DO NOT ask for people to follow you! I know some people really want followers, but asking for other bloggers to follow you, especially in a comment on a blog post, sounds a little desperate, which can be a major turn off to some bloggers. There’s a better solution to get a blogger to check out your blog, especially if it’s a blogger you really would like to follow you.

Converse. If you read a post by a blogger or really like their blog and you would like them to follow you as well, then talk to them. Have a lengthy comment conversation where you go over issues or points made in the blog post. Engage them, and let the comments you leave speak for themselves. I’ve been drawn to certain loggers just by a single conversation we’ve had over comments on their or my blogs, and vice versa (I think. Maybe once or twice). If your comments really resonate with a blogger, then they may be drawn to look over your blog (if they’re not already reading your blog at the moment) and maybe then they’ll click the Follow button.

Also…

Blog often. I think a lot of us at first only blog when we feel we have something important to say. But that only increases the pressure to have something relevant to say, and may contribute to us blogging less, which may lead to readers not finding us because we have a small body of work. So instead try blogging more often. It doesn’t have to be big or groundbreaking or important. It can be a small revelation you had about a character, or how a day with your kids inspired you to write a story, or even the frustrations you have with your old computer and how you can’t wait to get a new one. I have a couple of friends who blog once a day every day, and they have a lot of followers, blogging on things going on in their lives, sharing excerpts from their WIPs, and the latest in STEM accomplishments and science fiction, to name but a few. You don’t have to write a post every day if you don’t want to, but writing often, even on the little things, can help people find you.

Blogging often also makes us better bloggers. We get a feel for it, like how we get a feel for fiction writing by reading and writing a lot. We learn how to write a compelling blog post from blogging often and from reading other blogs. And that brings me to my next point.

Always be on the lookout for an interesting blog. I love Freshly Pressed on WordPress, because I’ve read really interesting articles and bloggers through it (I actually discovered this blog through Freshly Pressed, by the way). One should always be on the lookout for an interesting blog or blog post, not just on Freshly Pressed but anywhere else you may run into them. And if a post really catches your attention, don’t just Like it, comment on it. Likes are nice, but comments really engage.

Tags! Tags help readers find your blog articles just as much as keywords do. So make sure you have a tag for most or all of the points covered in your blog post and maybe it’ll help people find your blog, or even get Freshly Pressed (in which case, I might become jealous of you).

Stay consistent to the main theme of your blog. Most of our blogs revolve around our writing careers, so we should keep our posts revolving around writing, our respective genres, the latest updates of our books, etc. Sure, it’s okay to maybe talk about something interesting in your life or maybe a political issue you feel passionate about, but don’t do it so much that you deviate from the main theme of your blog more often than you actually write about it. Otherwise you might lose followers who signed up to hear about you and your writing, rather than twenty posts about your job or church and then maybe one about your book, over and over again.

Use pictures. A WordPress administrator actually wrote a post a few years back and published it on Freshly Pressed. One of the tips he or she (I can’t remember which) gave was that one should try to use pictures, as they can spice up some blog posts, especially ones where it might seem to the reader as just one long list of text without end and they might lose focus.

Maybe I should use a picture in this article…

Remember your grammar, spelling, and punctuation. Just like readers hate horrible grammatical errors, typos, and things of that nature in the books they read, they get really annoyed with that in blog posts. So try and keep grammatical rules in mind, make sure you’re spelling that word correctly, and don’t use a semi-colon when a period or comma would do just fine.

Have fun with it. The main thing with blogging is that you have to enjoy it somewhat. If you treat it as a chore, it’ll come off that way in your blog posts and people might not want to read your work. But if you like it and get into it, that feeling might reveal itself in your blog posts.

 

Like I said, these techniques don’t always work for everyone. These are just ones I’ve felt have helped me. But in our line of work, where we experiment as we write and publish and market, you never know. These tips, as well as those from other writers, could prove extremely helpful in building your audience.

What sort of tips can you give other authors on building audiences and gaining followers?

Categories: Blogs & Websites, General Writing, Grammar, Marketing & Promoting, Social Networking, The Writer & Author, Writing as a Business | Tags: , , , , , , , , , , , , , | 39 Comments

The Phoenix Conference: Buildin’ the Dream

Janet, Ruth, Judy, and Rose

From left: Janet Syas Nitsick (me), Ruth Ann Nordin, Judy DeVries and Rose Gordon

Flying away to Phoenix for a writing conference was one special time not only in what the conference offered but also in the flying experience.

Never before had I flown first class. Dreamed about it but did not believe I would do it. However, the trip to Phoenix changed that.

I experienced a full-course meal, including wine and dessert and bags arriving first in the baggage terminal. It was a great and sure beats my last time flying where my youngest autistic son ran out the plane while waiting to take off from Omaha Eppley Airfield. You can read about this in my first book, Seasons of the Soul.

Of course, Phoenix’s scenery was spectacular. A little too hot in late May for even this cold-blooded individual with temperatures around 107 degrees. But, the sand domes in the horizon took your breath away!

But I digress. What I liked about the Buildin’ the Dream Conference was how you got to interact with fellow authors, publishers and workshops speakers. It was more informal, where you could enjoy eating in the hotel’s breakfast buffet where conferees gathered and intermingle with them or in the lobby area.

You were not going from one workshop to another in rooms so packed you barely could breathe. In addition, you did not walk a mile in high heels to find food. Everything at the hotel was at your finger tips.

The nice advantage of attending a conference like this one was the wonderful speakers, such as USA Today best-selling author Rose Gordon, a top, book-cover designer Anya Kelleye and a Phoenix attorney, Megan D. Scott, who is an entertainment and copyright lawyer.

Gordon gave two presentations. Her first was “Mistakes Authors Make – Historical.” Gordon knows how to sell and make money, thus she knew of what she spoke so you listened.

She writes Regency and American historical romances. Gordon said for you to think of the setting as your wallpaper where people wear clothing and interact to those time-period dictates. Remember, however, to focus on the romance so do not get caught in details which overshadow your storyline. Your office needs to include a dictionary, access to Web resources, a book on that age’s idioms and a trusted friend who knows more than you about the period, she said.

Adding to Rose’s last point, I have a friend who read my Lockets and Lanterns and my novella, She Came by Train. She is knowledgeable about farms, farm animals, reading by kerosene light and attending a small country school. This friend is an excellent resource. I cannot tell you how many times she caught something wrong.

Her second workshop was “Your Books, Your Business.” Gordon told attendees to write with their hearts but think with their brains. Thus make sure your book is done, edited, formatted, has an attractive cover which sells and is marketable. Study your genre, engage the readers, condense descriptions to a sentence or two and become visible like through blog tours, giveaways, promotional items and advertisements, she said. Each piece, though, has its pros and cons. An author blog, for example, is where people interact and learn about you. The con is the time involved in doing one, she added.

Anya Kelleye showed us some of her cover designs. A good book cover needs a strong focal point and must evoke emotions. She cautioned against using a script font. Instead, keep it simple. Too many images or text overtake the cover, she said. Remember, she added, your cover does not need to tell the novel’s whole story.

The lawyer, Scott, also was a great resource. Each state is unique in its own laws, she said. No matter, however, where you live when you bring your idea to physical material it is copyrighted even before it is published and recorded with the United States Copyright office, she said.

In addition, there were many other wonderful workshops. The smaller arena gave you time to talk to the speakers for a short time after their workshops. It also allowed you space to sit and take notes.

But, downfalls did exist. One was the Buildin’ the Dream author conference, and the Arizona Dreamin reader event shared the same Web site page. The two headers used the same colors and unless you paid close attention you could easily sign up for the wrong event. On their feedback form, I alerted them to this problem.

Would I go again, you ask? You bet, in a heartbeat. It was a wonderful trip. The conference was fantastic and it was awesome meeting people you interact with on the Internet, such as Lauralynn Elliott and Judy DeVries. It also was great seeing Rose Gordon again. laughing with her, Judy and Ruth Ann. They even taught me some new words. It was a lovely trip and traveling and sharing a hotel room with Ruth Ann Nordin made it the best. God bless.

 
Categories: Blogs & Websites, Book Covers, Book Formatting, Book Promotion, Business Plan, Copyright, General Writing, Marketing & Promoting, Self-Publishing, Social Networking, The Reader, The Writer & Author, Writing as a Business | Tags: , , , , , ,

How To Write An Epilogue

In my last post, I wrote about writing prologues. I thought I’d follow that up by writing about epilogues. I would like to begin this article by stating that prologues and epilogues, while at opposite ends of the book, each require different needs to be fulfilled in order to be written effectively. Let’s explore that, shall we?

First, what purpose does the epilogue serve? In a way, it serves as an enhanced last chapter. If the prologue serves to set the tone of the story and usher in whatever journey that the main character or characters are about to go on, then the epilogue serves to let the reader know, usually on a very happy note, that all is well and that the characters have moved on from the journey. This is why JK Rowling only used an epilogue in the final book of Harry Potter: during the previous six books, Harry was still very much in conflict with Voldemort, even if he wasn’t always aware of it. The epilogue in Book 7, when the next generation is sent off to Hogwarts in a more peaceful era, lets us know that the conflict between Harry and Voldemort is over, and that “all is well”.

Does an epilogue have to be one chapter? Depends on the writer. Some writers prefer to have only a chapter-long epilogue, while others have written epilogues that have taken up to two to four chapters. Snake, if I remember correctly, has around five chapters in its epilogue. Like I said, depends on the writer and what they want to do with their story.

How much wrapping up do you do in an epilogue? Preferably you want to wrap up all your loose ends at the end of the book, and especially if you’re doing an epilogue. Most authors, unless they’re writing a series, will try to get rid of loose ends as they can before they get to the final chapter, so that they’ll be able to wrap things up in a neat little bow at the end. Figuring out how much wrapping up needs to be done should usually be done in the plotting stages of writing your novel, though. This helps reduce stress and any unexpected problems or questions from cropping up at the end of the book.

Of course, some authors will have an epilogue that will have a happy little scene, and then tie up their loose ends or open questions in supplemental materials after the last book, but the authors who do that usually are big-name authors with traditional publishing houses like Charlaine Harris or JK Rowling. If you would like to do the same thing though, ask yourself one question: do you have a big enough fanbase that would be interested in a lot of supplemental material released after your book? It’s an important question to answer before you start writing.

What should the tone of the epilogue be? Most epilogues I’ve read tend to end on a happy or hopeful note. “We’ve gone to hell and back, but we survived, we conquered, and we’re stronger. Things may not always be great, but they’re not always terrible either.” Of course, there are probably epilogues that let the reader know that things aren’t as nice as they could be. I sort of wrote the ending to Snake to be that way. Once again, it depends on the writer, what sort of story you are writing, and how you want to go about writing it.

What’s the best way to write an epilogue? No two writers are alike (thank God for that), so it depends greatly on the writer. The best way to write an epilogue is to practice it each time you include one in a novel, and also see what works and doesn’t work for you when you read an epilogue in someone else’s book. This will allow you to figure out how best you can write an epilogue and include them in as many novels as you desire.

Now, not every novel has to have an epilogue, just like not every novel has to have a prologue. But if you decide to put an epilogue in your novel, I hope you’ll find this article and the advice it gives rather helpful. And please let us know in the comments section if you have any more advice on creating epilogues that resonate with audiences. We would love to hear from you.

Categories: Book Setup, Editing & Rewriting, General Writing, Psychology of Writing & Publishing, The Reader, The Writer & Author | Tags: , , , , , , , , , , , , ,

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