Writing Reviews

I enjoy writing reviews on my personal blog. Whether it be for a book, movie, or TV show, writing reviews allows me to give my own opinion on a particular work to a wider audience, as well as helping me to seem more like an authority on the subject when the work in question happens to be in my main genre (namely horror). And there’s an added benefit to writing reviews: by identifying what works or what doesn’t work in a movie/TV show/book, you can learn from these examples and incorporate them into your own fiction to make your stories better.

I’ve been writing reviews on my blog almost as long as I’ve been blogging (for examples, click here), and I think knowing how to do it and doing it as often as possible actually works in your favor as an author. Below I’ve written down some tips to writing reviews, based on my own experience and things I’ve picked up from reading the reviews of others (especially those in Entertainment Weekly):

Review both good and bad works. Sometimes it’s tempting to only review the good stuff. After wasting perhaps several hours on a work that proved to be well below the bar, the last thing you want is to spend any more time on it. However, writing a review on something you disliked not only does a lot of much-needed venting on how you wasted money getting that ticket or buying that paperback, but it may help someone decide whether or not to check out said work, and perhaps avoid several hours of trying to get through a book that fails to please.

Opening, summary, thoughts, final rating, closing. This is the structure I usually use for my reviews. I give a little opening that gives my impressions of the movie, positive or negative. Then I give a short, hopefully spoiler-free summary of what the film is about, followed by a paragraph or two about what worked and what didn’t work. Finally I give a final rating (more on that below), and I write a final piece, usually something relating to any possible sequels or how this book was one of the best I’d read in a long time or some other third thing (you guys get the idea).

Use a rating system. You don’t have to use a rating system, but I find them helpful. Something simple, such as on a scale of 1-10, 1-5, out of 5 stars, a grade between A+ and F (though I wonder, if you’re a schoolteacher during your day job, is using that rating system too much like work?). I prefer using 1-5 with decimals. The last review I gave was a 2.6 out of 5, if I remember correctly. It’s simple and easy to understand, which is what I hope everyone thinks my reviews are.

Make sure to name all relevant people. Include the names of the author, or the name of the writer, director, and actors if this is a TV show or movie. Also, if you feel themake-up artists producers, and composers or anyone else should have their names mentioned, do it. Just make sure you explain why these names are mentioned.

Unless your blog is dedicated to reviews, don’t do them too often. It’s that whole thing about staying true to the theme of your blog and not wanting to deviate too much from that. Sure, a review every now and then is good, but don’t do it too much that you forget why you’re writing your blog in the first place.

If you want to find out more about reviews and writing them, you can check out mine through the link above (though you’ll also find reviews of my own books among them and a few other things, so you might have to wade through all that). You can also check out blogs dedicated to reviewing different movies/books/music/TV shows (too numerous to list here, I’m sure), any pop culture or entertainment magazines (People and Entertainment Weekly) and review aggregator sites (IMDB, Rotten Tomatoes, etc.).

And readers, we want to hear from you. Do you write reviews? What do you get out of it? Do you have any tips for the rest of us? Let us know in the comments section, we’d love to hear from you.

And if we get enough tips, I might post an article with your suggestions listed. So don’t hesitate to share your thoughts on reviews and reviewing. You might see them posted for all to see in a future article.

Categories: Blogs & Websites, Book Reviews, General Writing, The Writer & Author | Tags: , , , , , , , , , , , , , , , , ,

The Facebook Scam Artist

As writers we need to be out there for people to reach and know about us. However, in this process, we also make ourselves vulnerable for scams. Last week, for example, I received a scam and wanted you to be aware of this in case you are targeted as well.

The scam was quite prevalent and wide spread as I saw other posts talking about this particular one. The first inquiry was a message I got from a high-school friend who I never had chatted with before on Facebook. So I was delighted to hear from her and knew her to be a good and honest person, this was why I did not discount the message from the very beginning.

The message began with a hello and I responded with a “hi.” It started quite seductively with a couple lines of conversational banter then went into its scam which ran something like this: Did you know Mark Zuckerberg, the founder of Facebook, is running a $90,000 lottery promotion?

I questioned the lottery promotion angle from the beginning. Lotteries are run by municipalities or states and is a form of gambling so how in the world could he offer a lottery promotion, which would not only include the United States but all over the world? This could not be legal. In Nebraska, there was a ballot issue to allow for casino gambling (in order to compete with Council Bluffs, Iowa, which has several casinos and lies across the river from Omaha). The Nebraska measure was defeated, but my point is it had to be legally approved. So as a political junky and former journalist, the word, “lottery,” was a red flag.

The message told me my supposed friend’s portion was “delivered” to her. Delivered? Money is either sent to your checking account or a check is sent to your home but “delivered?” This too gave me an uneasy feeling.

It proceeded, saying they saw my profile as a winner and I needed to contact this claim agent to receive it. At first, I thought my friend was kidding so I wrote yes and I better claim that 50 cents. After this, the person provided a link to this particular claim agent’s Facebook link. If the Internet has taught me anything, it is to not click links from unknown sources.

The message continued I could see “she” was serious. I finally said you are serious, aren’t you? Yes this person replied. At this point, I stopped communicating with my supposed friend and really got an uncomfortable feeling in the pit of my gut.

I called a friend and asked her advice. She too thought this whole thing sounded too good to be true and mentioned a fact I had not thought of and this was what were the odds that both of you could win?

So later, I returned to my regular tasks when about a half hour later a writing friend asked me to befriend her. I confirmed it since I did know her. The message again started with a “hello” then asked if I heard about the $90,000 lottery giveaway. This is when I knew definitely it was a scam.

What did I do? I deleted the messages and reported the scam to Facebook. You can to do this on your page and select different options, such as “delete” or “delete and report scam.” I soon discovered the person who requested my friendship was already my Facebook friend. I unfriended the fake one and, as with anything of this nature, it is suggested you change your password.

Anyway, I thought I would alert you to this since as writers you are on the Internet to interact with friends and give them updates on what you are doing in the writing arena. I hope this helps you, and remember most people are honest brokers but there always are those scammers. God bless.

Categories: Social Networking | Tags: , , , , ,

Using The Audiobook Service ACX

I think I speak for many of us when I say we’d like to have our books in audiobook form. Besides being a possible way to connect to new readers who don’t necessarily like to sit down with a paperback or e-book and another possible source of revenue, audiobooks have a prestige to them. It’s sort of magical hearing your characters come to life in your car or in your earbuds through sound and description. It’s pretty powerful.

However creating an audiobook can be difficult. In addition to a book to narrate, you need an actor to read your book aloud if you aren’t comfortable or able to do it, plus recording equipment, maybe an engineer, something to edit the book with, and then some! And that can run up in terms of costs.

As one might expect, there’s a service that tries to make the process cost-effective and easy to do. Audiobook Creation Exchange, or ACX, is a service through Audible.com, which in turn is owned by Amazon, aims to match authors and their books to producers so they can create the audiobook together. I heard about it from an acquaintance of mine who had her book turned into an audiobook and got interested in it. So after some research, I’m sharing with you how it works and if it can potentially help you gain a wider audience.

First, what exactly is ACX? Founded in 2011, ACX is kind of like a matchmaking/dating service with the goal of creating an audiobook. Anyone who owns the right to the audiobook of a novel (such as authors, editors, publishers, agents, etc) can go on and find audiobook producers (narrators, recording studios, engineers, etc) who would be interested in producing your audiobook. The video they have on their website (the link is below) claims that only 5% of authors get their books turned into audiobooks, so they’re trying to change that.

What do you do? If you decide to use ACX, you sign up for the service using your Amazon account. Then you search for your book through Amazon’s database. Create a Title Profile, which include a description of your book and what it’s about, as well as what you are looking for in a producer (gender, special talents or accents they can do, etc). You also must upload a short one or two page excerpt for producers to use.

What happens next is that producers will look for books that they may be interested in narrating (and hopefully they may decide to do yours if they come across it). Producers will audition by taking your excerpt and recording themselves narrating it, and then sending it to you. Once you have a few auditions, you can go over the auditions, as well as find out a little bit more about the producers auditioning for you. You can most likely find out acting and audiobook experience, hourly rate, and so on and so forth. If you find an audition you really like, you contact the producer and make them an offer.

What sort of offers are there? There are two sorts of offers you can make to a producer once you’ve made a decision, and knowing which one to use is very important, so consider them carefully before sending a producer an offer. These are the sorts of deals available:

  • Pay a flat out fee. This is where you pay for the production costs of the audiobook. Each producer has his or her own rates, and you pay that amount for every finished hour of audiobook there is (for example, if I have an audiobook produced of either of my novels and the finished product is eight hours long and my narrator charges one-hundred dollars per hour, I would pay $800). You pay this fee at the end of the production period when you have reviewed the final product and given it your full approval. The fees vary wildly between producers, usually somewhere between $50-$200 with the average being around $100. You can also negotiate rates with your producer on their rates. The upside of this is that you get all the royalties at the end of production of this and you can decide whether to do exclusive distribution rights (which means the audiobook can only be sold through Amazon, Audible, and iTunes and you gain 40% of the royalties) or non-exclusive rights (which means you can sell the audiobook through other distributors and receive 25% of the royalties through the companies listed above).
  • Royalty Share Deal. In this deal, you forego fees and instead agree to split the royalties of any sales with your producer. This deal is handy because you don’t need to pay any fees upfront. However you can only distribute your audiobook through Amazon, Audible, and iTunes with this option and you only get 20% of the royalties, with the producer getting the other 20%.

Most narrators do a combination of these methods, so you’re probably going to find someone who is willing to either of these methods. Once you’ve hashed out the details with your producer, you’ll send them the official contract, which says you’ll work together to produce the audiobook, and that Amazon can distribute it for seven years, which is how long the contract lasts.

What’s the process like? The production process takes about 3-8 weeks, depending on the length of the book and the producer’s schedule. The producer will upload the first 15 minutes of the audiobook to the ACX secure website for you to get a sample. If you don’t like it, you can stop the process there or start a dialogue with the producer to see what could be fixed. After that, the producer will upload the book chapter by chapter until the whole book is completed and the author approves the final product. Once that is done, the producer will upload the book onto Audible/Amazon/iTunes, and you as the rights holder will get a notification email.

What happens after the book is uploaded? Hopefully people will buy the audiobook. In any case, Amazon has a contract with you that allows them to distribute through them (exclusively or non-exclusively, depending on the deal you made) for 7 years. After that, you can take down the audiobook, decide to have a new version produced, or extend the contract for another year. As the rights holder, it’s all up to you.

What if I want to narrate the book myself? There’s a process for that where you can do that. Basically you produce the audiobook yourself and upload it onto ACX’s website. Makes giving an offer easier, from what I hear.

What if I decide at the last minute the whole thing’s a mess or I don’t want my book in audio form? Well, then you can cancel the contract. As the rights holder, it’s well within your rights to do so. However, if you do that you’ll have to pay a fee one way or another so that the producer can come out of this with something. Depending on what deal you took, you could pay up to 75% of the producer’s fees or $500 plus whatever costs the producer incurred for producing the book.

How do I design a cover? ACX has their own cover guidelines that are too much bother to go over here, so I’m linking the page that has the guidelines to this article. Once you have some idea of what they’re looking for, it’s up to you to create or find someone to create the cover according to these guidelines.

What’s a Bounty Payment? As I understand it, if a new buyer to Audible buys your audiobook, you get a $50 bonus from Audible. It’s a great bonus system, from what I’m told. It encourages authors to advertise about their audiobooks, so new listeners will be encouraged to get the audiobook through Amazon, Audible, and iTunes.

What countries is ACX available in? At the moment ACX is only available in the US and Great Britain, though ACX is hoping to expand to other countries soon, most likely Canada and other North American countries before becoming established elsewhere. So keep your eyes peeled if you want to do an audiobook through ACX.

How much will my audiobook cost to buy? Depends on the length of the book in terms of hours. The more hours the book is, the more they charge. To guess at the price of your book, an hour of audiobook is about 9,300 words, so do some math and then visit ACX’s website and go to the price chart on the Distribution page to figure out how much your book will probably cost.

Should I do an audiobook? Well, that depends. Personally I’d recommend only going through the process if you feel there’s a demand for your audiobook. It’d suck to go through the whole production process and, whatever sort of deal you have with your producer, only receive a couple dollars here and there, or maybe nothing at all. So before deciding to try and produce an audiobook, see if there are a lot of people who’d want to buy an audio version of your book, and how much they’d be willing to pay for it.

 

There’s a lot of potential in audiobooks, no matter how you look at it. Perhaps your book will be read by a great many in audio form, if you decide to go this route e to produce it.   Jut make sure you feel that it’s right for you, for your book, and that there is a demand for your audiobook before you do so.

Has anyone here used ACX before? What was your experience like? What tips do you have for authors considering using it?

And here’s the link to the website if you want to do more research on your own.

Categories: Amazon store, Author Platform & Branding, Book Formatting, Book Promotion, Marketing & Promoting, Publishing Trends, Writing as a Business, Writing Partnerships | Tags: , , , , , , , , , , , , , , , , , , , , , , , ,

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