Posts Tagged With: publishing

Using The Audiobook Service ACX

I think I speak for many of us when I say we’d like to have our books in audiobook form. Besides being a possible way to connect to new readers who don’t necessarily like to sit down with a paperback or e-book and another possible source of revenue, audiobooks have a prestige to them. It’s sort of magical hearing your characters come to life in your car or in your earbuds through sound and description. It’s pretty powerful.

However creating an audiobook can be difficult. In addition to a book to narrate, you need an actor to read your book aloud if you aren’t comfortable or able to do it, plus recording equipment, maybe an engineer, something to edit the book with, and then some! And that can run up in terms of costs.

As one might expect, there’s a service that tries to make the process cost-effective and easy to do. Audiobook Creation Exchange, or ACX, is a service through Audible.com, which in turn is owned by Amazon, aims to match authors and their books to producers so they can create the audiobook together. I heard about it from an acquaintance of mine who had her book turned into an audiobook and got interested in it. So after some research, I’m sharing with you how it works and if it can potentially help you gain a wider audience.

First, what exactly is ACX? Founded in 2011, ACX is kind of like a matchmaking/dating service with the goal of creating an audiobook. Anyone who owns the right to the audiobook of a novel (such as authors, editors, publishers, agents, etc) can go on and find audiobook producers (narrators, recording studios, engineers, etc) who would be interested in producing your audiobook. The video they have on their website (the link is below) claims that only 5% of authors get their books turned into audiobooks, so they’re trying to change that.

What do you do? If you decide to use ACX, you sign up for the service using your Amazon account. Then you search for your book through Amazon’s database. Create a Title Profile, which include a description of your book and what it’s about, as well as what you are looking for in a producer (gender, special talents or accents they can do, etc). You also must upload a short one or two page excerpt for producers to use.

What happens next is that producers will look for books that they may be interested in narrating (and hopefully they may decide to do yours if they come across it). Producers will audition by taking your excerpt and recording themselves narrating it, and then sending it to you. Once you have a few auditions, you can go over the auditions, as well as find out a little bit more about the producers auditioning for you. You can most likely find out acting and audiobook experience, hourly rate, and so on and so forth. If you find an audition you really like, you contact the producer and make them an offer.

What sort of offers are there? There are two sorts of offers you can make to a producer once you’ve made a decision, and knowing which one to use is very important, so consider them carefully before sending a producer an offer. These are the sorts of deals available:

  • Pay a flat out fee. This is where you pay for the production costs of the audiobook. Each producer has his or her own rates, and you pay that amount for every finished hour of audiobook there is (for example, if I have an audiobook produced of either of my novels and the finished product is eight hours long and my narrator charges one-hundred dollars per hour, I would pay $800). You pay this fee at the end of the production period when you have reviewed the final product and given it your full approval. The fees vary wildly between producers, usually somewhere between $50-$200 with the average being around $100. You can also negotiate rates with your producer on their rates. The upside of this is that you get all the royalties at the end of production of this and you can decide whether to do exclusive distribution rights (which means the audiobook can only be sold through Amazon, Audible, and iTunes and you gain 40% of the royalties) or non-exclusive rights (which means you can sell the audiobook through other distributors and receive 25% of the royalties through the companies listed above).
  • Royalty Share Deal. In this deal, you forego fees and instead agree to split the royalties of any sales with your producer. This deal is handy because you don’t need to pay any fees upfront. However you can only distribute your audiobook through Amazon, Audible, and iTunes with this option and you only get 20% of the royalties, with the producer getting the other 20%.

Most narrators do a combination of these methods, so you’re probably going to find someone who is willing to either of these methods. Once you’ve hashed out the details with your producer, you’ll send them the official contract, which says you’ll work together to produce the audiobook, and that Amazon can distribute it for seven years, which is how long the contract lasts.

What’s the process like? The production process takes about 3-8 weeks, depending on the length of the book and the producer’s schedule. The producer will upload the first 15 minutes of the audiobook to the ACX secure website for you to get a sample. If you don’t like it, you can stop the process there or start a dialogue with the producer to see what could be fixed. After that, the producer will upload the book chapter by chapter until the whole book is completed and the author approves the final product. Once that is done, the producer will upload the book onto Audible/Amazon/iTunes, and you as the rights holder will get a notification email.

What happens after the book is uploaded? Hopefully people will buy the audiobook. In any case, Amazon has a contract with you that allows them to distribute through them (exclusively or non-exclusively, depending on the deal you made) for 7 years. After that, you can take down the audiobook, decide to have a new version produced, or extend the contract for another year. As the rights holder, it’s all up to you.

What if I want to narrate the book myself? There’s a process for that where you can do that. Basically you produce the audiobook yourself and upload it onto ACX’s website. Makes giving an offer easier, from what I hear.

What if I decide at the last minute the whole thing’s a mess or I don’t want my book in audio form? Well, then you can cancel the contract. As the rights holder, it’s well within your rights to do so. However, if you do that you’ll have to pay a fee one way or another so that the producer can come out of this with something. Depending on what deal you took, you could pay up to 75% of the producer’s fees or $500 plus whatever costs the producer incurred for producing the book.

How do I design a cover? ACX has their own cover guidelines that are too much bother to go over here, so I’m linking the page that has the guidelines to this article. Once you have some idea of what they’re looking for, it’s up to you to create or find someone to create the cover according to these guidelines.

What’s a Bounty Payment? As I understand it, if a new buyer to Audible buys your audiobook, you get a $50 bonus from Audible. It’s a great bonus system, from what I’m told. It encourages authors to advertise about their audiobooks, so new listeners will be encouraged to get the audiobook through Amazon, Audible, and iTunes.

What countries is ACX available in? At the moment ACX is only available in the US and Great Britain, though ACX is hoping to expand to other countries soon, most likely Canada and other North American countries before becoming established elsewhere. So keep your eyes peeled if you want to do an audiobook through ACX.

How much will my audiobook cost to buy? Depends on the length of the book in terms of hours. The more hours the book is, the more they charge. To guess at the price of your book, an hour of audiobook is about 9,300 words, so do some math and then visit ACX’s website and go to the price chart on the Distribution page to figure out how much your book will probably cost.

Should I do an audiobook? Well, that depends. Personally I’d recommend only going through the process if you feel there’s a demand for your audiobook. It’d suck to go through the whole production process and, whatever sort of deal you have with your producer, only receive a couple dollars here and there, or maybe nothing at all. So before deciding to try and produce an audiobook, see if there are a lot of people who’d want to buy an audio version of your book, and how much they’d be willing to pay for it.

 

There’s a lot of potential in audiobooks, no matter how you look at it. Perhaps your book will be read by a great many in audio form, if you decide to go this route e to produce it.   Jut make sure you feel that it’s right for you, for your book, and that there is a demand for your audiobook before you do so.

Has anyone here used ACX before? What was your experience like? What tips do you have for authors considering using it?

And here’s the link to the website if you want to do more research on your own.

Categories: Amazon store, Author Platform & Branding, Book Formatting, Book Promotion, Marketing & Promoting, Publishing Trends, Writing as a Business, Writing Partnerships | Tags: , , , , , , , , , , , , , , , , , , , , , , , ,

How To Write An Epilogue

In my last post, I wrote about writing prologues. I thought I’d follow that up by writing about epilogues. I would like to begin this article by stating that prologues and epilogues, while at opposite ends of the book, each require different needs to be fulfilled in order to be written effectively. Let’s explore that, shall we?

First, what purpose does the epilogue serve? In a way, it serves as an enhanced last chapter. If the prologue serves to set the tone of the story and usher in whatever journey that the main character or characters are about to go on, then the epilogue serves to let the reader know, usually on a very happy note, that all is well and that the characters have moved on from the journey. This is why JK Rowling only used an epilogue in the final book of Harry Potter: during the previous six books, Harry was still very much in conflict with Voldemort, even if he wasn’t always aware of it. The epilogue in Book 7, when the next generation is sent off to Hogwarts in a more peaceful era, lets us know that the conflict between Harry and Voldemort is over, and that “all is well”.

Does an epilogue have to be one chapter? Depends on the writer. Some writers prefer to have only a chapter-long epilogue, while others have written epilogues that have taken up to two to four chapters. Snake, if I remember correctly, has around five chapters in its epilogue. Like I said, depends on the writer and what they want to do with their story.

How much wrapping up do you do in an epilogue? Preferably you want to wrap up all your loose ends at the end of the book, and especially if you’re doing an epilogue. Most authors, unless they’re writing a series, will try to get rid of loose ends as they can before they get to the final chapter, so that they’ll be able to wrap things up in a neat little bow at the end. Figuring out how much wrapping up needs to be done should usually be done in the plotting stages of writing your novel, though. This helps reduce stress and any unexpected problems or questions from cropping up at the end of the book.

Of course, some authors will have an epilogue that will have a happy little scene, and then tie up their loose ends or open questions in supplemental materials after the last book, but the authors who do that usually are big-name authors with traditional publishing houses like Charlaine Harris or JK Rowling. If you would like to do the same thing though, ask yourself one question: do you have a big enough fanbase that would be interested in a lot of supplemental material released after your book? It’s an important question to answer before you start writing.

What should the tone of the epilogue be? Most epilogues I’ve read tend to end on a happy or hopeful note. “We’ve gone to hell and back, but we survived, we conquered, and we’re stronger. Things may not always be great, but they’re not always terrible either.” Of course, there are probably epilogues that let the reader know that things aren’t as nice as they could be. I sort of wrote the ending to Snake to be that way. Once again, it depends on the writer, what sort of story you are writing, and how you want to go about writing it.

What’s the best way to write an epilogue? No two writers are alike (thank God for that), so it depends greatly on the writer. The best way to write an epilogue is to practice it each time you include one in a novel, and also see what works and doesn’t work for you when you read an epilogue in someone else’s book. This will allow you to figure out how best you can write an epilogue and include them in as many novels as you desire.

Now, not every novel has to have an epilogue, just like not every novel has to have a prologue. But if you decide to put an epilogue in your novel, I hope you’ll find this article and the advice it gives rather helpful. And please let us know in the comments section if you have any more advice on creating epilogues that resonate with audiences. We would love to hear from you.

Categories: Book Setup, Editing & Rewriting, General Writing, Psychology of Writing & Publishing, The Reader, The Writer & Author | Tags: , , , , , , , , , , , , ,

Creating An Acknowledgements Section

Plenty of books these days come with acknowledgements sections near the back, where the author lists everyone from research assistants (should you happen to have any) to agents (should you have one) to God (should you have one to worship). Not all novelists have them, but I find they are useful things to have. Not only do they show who was instrumental in the creation of the book, but they are also a great way of saying, “Thank you for helping me in the creation of my book. Without your part, this novel wouldn’t have been written and you wouldn’t be sitting here reading this”.

When I write acknowledgements sections in my books, I try to follow a few guidelines to make sure the sections are as nice, neat, and presentable as possible (though I sometimes forget my own rules. Nobody’s perfect). Here’s what I try to do:

1. Make a list of who to thank. You want to thank everyone who’s been instrumental in the creation, polishing, and publication of the book. Sadly, human memory is not as good as we’d like for it to be. So keep a list, so that when the time comes you won’t forget anyone.

2. Organize. I usually thank people starting with people who helped with research and writing, followed by editing, then publication. After those people, I thank my family and friends, and then I thank God. And finally I thank the reader, because honestly they deserve thanks for picking up my book and deciding to read it. It doesn’t generally have to follow this order, but keeping things organized in groups usually helps.

3. Sometimes I include a little story. One that relates to the main novel, of course. Maybe it’ll be about the process of writing, or maybe it’ll be about what created the main story of the novel in the first place. It depends upon the story in question. Of course, not every novel gets a story. The story of the novel can be enough sometimes.

Whether or not you include acknowledgements in your novels, knowing how to make one is always a handy skill. I hope you found this helpful in creating your own acknowledgements section (though if you did, you don’t have to acknowledge this blog or its writers in your next book. It’d be flattering, but it’s not what we’re here for).

Categories: Book Formatting, General Writing, Publishing Basics, The Writer & Author | Tags: , , , , , , , , , , , ,

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