Very first impressions.
One of the issues that has kept writers away from G+ is their anti-pseudonym rule. They say they will change it, but it has not happened yet.
Tonight they opened up G+ for brands. And there is a way around that rule now.
It took me 2 minutes to set up my page. You can title it anything you want, so if you go by a pen name, you can use that pen name. This might be the answer authors might have been looking for. You can have your personal page, for venting and whatever. But over on your brand page, you can work on selling your stuff. The best part is you can post to your personal page as a link to your brand page.
This is how it works. You post something on your brand page, say an update on the book you are working on. Then you click on share this. The link to your brand page will post to your personal page.
From a author view point. I like it. When people see a link to my brand page, they can decide if they want to click on it or not. They don’t see the content only the link to the page.
As a consumer, I like it because if I in the page’s circles, I get the posts directly. If I am in an author’s personal circles too, I won’t see double posts.
One drawback, you have to be a member of G+ to join a brand page.
The general public can still see your posts. But only people that join the brand page, can interact with you.
The pages have only been live for a few minutes as I write this. As the bugs are worked out, I will keep you informed on how well they work.
Multiple pages! This is great. I have one Author page and two character pages. Like Facebook you have to chose the category (Strange no author one, everyone has been picking “book”.) Fictional characters are a choice.
No verification: Right now Google is taking you at your word that you are setting up the page as member of the business or brand. So this means someone else could set up a brand page with your stuff. I don’t know if any of us here are big enough to worry about it. But it might be a good idea to “stake a claim” just in case.
Integration with Blogger: Great idea, does not work like I would like it too. It sends the blogger feed to your personal profile. So if you don’t want to flood your family and friends with your writing blog, you can’t do it automatically. You would have to enter the link manually. Not that big of deal, but it would be nice to pick which page you want which post to go to.
Team Members: One of the circle suggestions is Team members. In my case, once my husband gets his profile up. I can merge him with mine. Since he does the art work, it would be a nice touch. You could also have a page for a blog with multiple authors. The Team Member circle would allow you to have private conversations with your team from the brand page.
Links: Looks like they are unlimited, so you could put many links up where people could buy your books. I hope later they integrate Google Checkout, that would be a big help for authors. You could sell your books right off the page.
Keep watching it, if you are not sure about using G+ for your author platform. I am gladly being the test subject for the rest of you.