Lorna Faith invited me on to her podcast, Create a Story You Love, to discuss topics that we will most likely face at one time or another as writers. Below I will hit on the highlights of the interview, but you can listen to it all by going to iTunes, her blog post, or by watching the You Tube video below.
I want to give a special thanks for Lorna Faith for having me on her podcast. I know a lot of work went into it.
I’m going to highlight and embellish some of the interview below, but I’m not doing a word-by-word transcript of it.
One of the best reasons to write is because you have a story you’re dying to read that hasn’t been done yet. But, you might find opposition when you decide to pursue writing this story. (Even if you have a backlist already, people in your circle might not be supportive of the story you have in mind. My family still won’t touch my romances.) I would advise you to write the story anyway. No one but you can write your story. You will bring your own unique voice and twists to it that no one else can do. That’s one of the beauties of working in a creative field. Your story is as unique as your fingerprint.
Working backwards to create a writing/publishing schedule.
I like to work backwards. This is a method where you pick your release dates and then work your way back to what you need to do to get there. One reason I love pre-orders is because it forces me to put down deadlines. I estimate out three months longer for each book than I think it’ll actually take for me to get it done.
The further out you can set these deadlines, the better you can get organized on what you need to do.
For example, let’s say I put July 20 as a release date for a 60,000-word novel.
- I figure it’ll take my editing team (two editors and 2-3 beta readers) a month to do their job. So I have to have my book ready for my editing team on June 1.
- I contact my editors and cover artist to let them know my time frame for the book so they have enough time to pencil me into their schedules. (The more advance notice you can give them, the smoother things are.)
- From there, I’ll count down how many words I need to write a day in that story in order to have it ready on June 1. Today (as I’m writing this), it is Feb. 7.
- I write 5 days a week. The 2 days off are either catch up days (say a kid gets sick and I can’t write) or it’s a day to take a break to avoid burnout. Either way, I give myself 2 days a week to take a breather of some sort. This way I don’t stress myself out.
- Counting back from May 31, I find I have 81 days of actual writing to get this book done as long as I start on Monday, Feb. 8. (I like to work Monday through Friday when my kids are in school.)
- I divide the 81 days I have to write by the 60,000 word count goal. This is 740.74. Or 741 words a day I need to hit for each writing day.
- If I remove all the distractors (internet, TV, phone calls), I can write 741 words in 45 minutes, but I’ll allow myself an hour.
- If I’m overwhelmed by the thought of writing the 741 words on a certain day, I’ll start with a small goal of 250 words. From there, I’ll add another 250 words. Then I’ll add in the rest to finish up 741. 250 words is a lot less intimidating than a higher word count.
- When I get to chapter 10 in the story, I’ll start the initial round of edits. I will edit 2 chapters a night. Doing this will ensure I have a second draft ready to go by the day I finish my book. It takes me about an hour to edit 2 chapters. I need it quiet and distraction-free when I do this. I usually start while I brush my teeth and finish up in the bedroom while everyone else is in the living room.
- I hand in my second draft to my editing team at the same time. (If I was a beginning writer, I would separate these out, but I have over 50 full-length books by now and am familiar with my process to make this work. If you’re starting out, give yourself 3-4 months of edits so you can go and change things your editing team finds.)
- While the editing team is working on my book, I give it another read through, again doing this in the evenings.
- I give myself about 3 weeks for the finished version of the book to be uploaded via Smashords and Amazon to hit my pre-order date. You can upload 10 days in advance and be fine, but I like to have it in for a longer period of time to play it safe.
Writing a character that is emotionally engaging.
The key to writing the emotionally engaging character is to write with our hearts instead of our head. I have since done a couple of blog posts on this topic, so I’ll let you read those if interested. Introduction to the Emotionally Engaging Character, Point of View, and A Deeper Look Into Point of View.
Marketing for Introverts
- Pick 2-3 social things you are interested in doing. If you’re interested in it, chances are you’ll stick with it.
- Build relationships and get to know people. Sometimes you can bounce ideas around for a future book and get an idea of what your audience wants.
- Use your profile to let people know you have books and where to find them.
- Build an email list. (I use MailChimp.)
- Bookbub will let you create an author profile where you can list your books. People can follow you and be notified when you have a new book out.
- Book Launch pages will let you link to all retailers where you have a book up for pre-order. When your book is out, simply update the page.
- Use back matter in your book to advertise your next book and email list.
When things get tough, what can you do?
Focus on the positive feedback you’ve gotten in emails, in blog comments, on Facebook, and through other avenues. Reminding yourself that people out there do like your work can really help you get through the rough patches of bad reviews and lack of sales. If you have some writer friends you can talk to about the ups and downs of the business, you’ll remind yourself you’re not alone. Sometimes it helps to know you’re not the only person going through the downside of this business.
Ultimately, though, it all boils down to whether you (as the writer) like the book? Would you write the book again if given the chance? If you enjoy the book, that book was worth writing, and it has value.